Product Information:
Mamos beer is a Pilsner known for its full taste, its rich foam and the special aroma of hops. Mamos Beer is the most historic Greek beer. It dates back to 1876, when pioneering Greek brewer by the name of Petros Mamos, created the recipe for an exquisite beer and then lead the production in the city of Patras. To this day, the original recipe is followed to produce this beer, giving it an extra special taste compared with no other. It's ideal to enjoy accompanied by some ‘mezedes’ and good company!
Maker:
The Athenian Brewery relaunched the Greek Pilsener beer Mamos brand in 2017 in collaboration with the descendants of the Mamos family, Petros Mamo's grandson - Panaghis. It is unquestionably the most historic beer brands in Greece, MAMOS was founded in the city of Patras in 1876.
Petros Mamos (1880-1957) was Greece's first brewer to have a degree in the business, from Munich no less. His father, who started out as Greece's first Ford car dealer, entered the field after marrying Eliza Fix, the daughter of the family behind the historic Fix brewery in Athens. Through his new connections, Petros Mamos imported excellent varieties of malt, hops and yeast from Germany and Bohemia and developed traditional recipes with his own techniques. He started producing lager around 1900, when the technology improved in leaps and bounds, and expanded his brewery into a unit that operated almost uninterrupted until 1976. The factory brought many welcome benefits to Patra, a city that had once prospered on the currant trade but struggled to recover form the wounds of war.
Mamos beer's revival today is thanks to the efforts of Petros Mamos's grandson, Panaghis, a scholar of Greek brewing history, who reached out to Athenian Brewery CEO Zooullis Minas while studying the 1950-70 period, and now Mamos is joining the brewery's top names – among them Alfa, Amstel, Heineken and Fischer. Once again, its hometown stands to benefit too, as Athenian Brewery's biggest unit is in Patra and will be producing Mamos Pils, with a 5 percent alcohol content. Initially sold only in Patra, Mamos is making waves abroad. Panaghis Mamos states, “I'll be working closely with Athenian Brewery so that the brand can advance once more, to the benefit of the economy and society on a local, regional and national level.” What an absolute legend!
Philosophy:
Mamos Brewery believes that exceptional beer begins with a focus on quality and a deep respect for the brewing process. The brewery prides itself on its commitment to innovation while staying true to traditional methods that have stood the test of time. At Mamos, every beer is crafted with an emphasis on balance, flavour, and authenticity. The brewery’s philosophy is rooted in simplicity and transparency, striving to create beers that are approachable, yet distinctive. Whether it’s perfecting a crisp lager or experimenting with bold, unfiltered options, Mamos Brewery aims to bring people together and offer an authentic beer experience that resonates with drinkers everywhere.
The Finer Details
Style - Pilsner
Country - Greece
Can Size - 330ml
Case Size - 24
ABV - 5%